Jenx Case Study

Delivering projects on a budget is one of the many things we do well. But working on a budget doesn't mean compromising on quality, and we know the best ways to save you money.

Die cut mailer on a budget

 

We were approached by Jenx Ltd. - Sheffield-based manufacturer, supplier and distributor of specialist postural support products for children - to develop a mailer that they could use to introduce a new retail division to their customers. They required something that stood out from the other mail pieces that land on desks every day.
Their die cut mailer in the shape of a giraffe's head (based on the new division's branding – Jiraffe) certainly fitted the bill, and we used our expertise in print to provide a highly competitive price. We also set out to identify a cost effective method of distribution; with a mailing list of 13,000, even the slightest efficiency gain could lead to a significant saving.

The rate for distributing advertising mail is considerably cheaper than standard second class postage, and the personalisation of the print allowed us to 'mail sort' the consignment. For this, Royal Mail offer an even cheaper rate as this removes a stage from their processing.

Despite there being an estimated delivery time of seven days for advertising mail, this mailing arrived within three days of dispatch - comparable to that of second class post - and with a saving of approximately 23%.

Our understanding of print, flexibility in approach, willingness to look at alternatives and fast turnaround helped Jiraffe Ltd turn a good idea into a great idea - simply by putting the pieces together.


"I was extremely impressed with the level of support and service we received from the team at Jigsaw.  They were very helpful in advising us on various elements and issues over the mailing process from our end, not to mention patient!  Plus the finished quality of the print of the die cut mailing was fantastic and the feedback we've had so far from those who received it has been great.  Thank you."
 
Posted By: Nikki Peacock 
Marketing and Communications Manager
  • Jiraffe1
  • Jiraffe 2
  • Jiraffe 3
  • Jiraffe 4
  • Initial Design - Front.

    With cut lines.
  • Initial Design - Rear.

    With space for address print.
  • Printed Design - Front.

  • Printed Design - Back.

 

 

Contact us.

  • Meet us.
    Jigsaw DPM Limited

    Westthorpe Business Innovation Centre

    Unit G15

    Westthorpe Fields Business Park

    Killamarsh

    S21 1TZ
     
  • Call us. 0114 2180 626
     
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